Please enable JavaScript.
Coggle requires JavaScript to display documents.
COMPETING IN A GLOBAL CONTEXT :world_map: - Coggle Diagram
COMPETING IN A GLOBAL CONTEXT :world_map:
ENVIRONMENT :silhouettes:
Competition
Diamond model/Porter
Five forces/Porter
Comparative
Absolute
Relative
WTO
Tarifs
Barriers
PESTLE
Environment
Legal
Technological
Social
Economic
Political
ECONOMIC-FINANCIAL :left_right_arrow: FLOWS
Multinationals
Transfer/Pricing
Tax
Exchange/Rate
Forex
Currency
Supply/Demand
Elasticity
Equilibrium
Inflation
Regulations
Contingent/Model
IFRS
Accountability
Efficiency
Transparancy
SMEs
IMF
World Bank
Balance/payment
FDIs
Imbalnces
Private
Public
OPERATIONS :check:
Supply chain
Off/shoring
Cheaper/labour
Ethical
Sustainability
Management
Efficiency
Bullwhip
Vertical integrated
Outscourcing
Barnes matrix
Extent
Balance
Direction
Global
Multi-domestic
Regional
Home
LEADERSHIP OPPORTUNITIES :star:
Political
Civic
Managerial
Business
Elements
Structures
Processes
Actors
Followers
GLOBAL CULTURE :circus_tent:
Divergence
Global Knowledge
Local Needs
Going Own Way
Crossvergence
New/Market
Innovation
Adapt
HRM
Training
Convergence
Working Together
PESTLE
HRM :thunder_cloud_and_rain:
Globalisation
Workforce
Outsourcing
Labour
Fair Trade
Regulations
Competition
Technology
CSR
ESG Values
Barriers
Consumer
Ethical
Sustainability
Environment
Climate Change
Culture
Training
Language
NGOs
Fiscal Policies
Stakeholders
Employers
Emloyees
Government
Soacial Actors
INTERNATIONAL MARKETING :scales:
Triggers
Small
Low-Growth
Customer
Competitive
Saturated
Environment
Macro
Micro
Entering
Indirect
Direct
Joint/Ventures
Strategic
Licences
Global/Strategic
Franchising
Contract/Manufacturing
Management/Contracting
Direct/Investment
BRANDING :champagne:
Identity
Six Facets Prism
Culture
Relationship
Personality
Reflection
Physique
Self-Image
Equity
Reputation
Content
Name
Strong Endorsement
Weak Endorsement
Suggestive
Descriptive
Arbitrary
Generic
Coined
Logos
Packaging/Labelling
Sustainability
Recyclable
Innovating
Local
Global
Finding/Leveraging
Frameworks/Local Relevance
Engaging
International
Tribes/Communities
Tribal/Clover
Practitioners
Participants
Adherents/Devotees
Sympathisers
Ethical
ETHICAL ISSUES :speaking_head_in_silhouette:
Marketing
Consumer Protection
Regulations
Exporting Consumerism
Homogenisation
Culture
Affluenza
Over Consumption
WRAP
Waste
E-Waste
EEE
Environment
Sustainable
Targeting
Low Income
Exploited
Vulnerable
Safety Risks
Health Risks
Bargaining Power
Geographical
CSP :recycle:
Supply Chain
Environment
Labour
Sustainability
3Ps
People
Profit
Planet
Morality
Social/Responsibilities
Government/Intervention
Organisations
Campaign/Groups
ETI
Media/groups
ILO
SDGs