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ideas (client brief assessment) - Coggle Diagram
ideas (client brief assessment)
company background
for the video i need to incorporate core values of Reddam house as it does need to be expressing Reddam's core values and promoting its beliefs towards education and its students. however this can not get in the way of the differences and changes of the RHB branch as the RHB branch is unique in a lot of ways and it needs to be shown how its different from other Reddam houses.
objective
ideas related to the objective would be to show off the environment of the sixth form and people in it, as if students can get an idea of what it it is like to be apart of sixth form, however you do need to make it more enticing for more people to go, as glorifying areas when you can may be needed.
format
the format would include a drone shot and then a tour with someone holding the camera with a device to stop camera shake
key messages
key messages would include the core values, house events, external events, internal events.
target audience
people who want to join y12 and 13, both genders, all races, (just anyone who wants to join in y12 and 13)
budget
£500
deadline
September 2021
success criteria
the video will showcase an assortment of reasons why Reddam House’s Sixth Form is a brilliant place to complete A-Levels. The video will highlight some of the School’s facilities, the wide variety of subject choices offered and the diverse extra-curricular program
mandatory elements
· School crest and name
· Maximum of 2 minutes in length
· Highlights of School facilities, subjects offered and extra-curricular program