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DEM MARKETING - Coggle Diagram
DEM MARKETING
DEM names
OVERSEER
SHARPSHOOTER
CENTUM
MARKSMAN
OVERWATCH
SELECTOR
GEO SELECT
GEO SMART
GEO CARE
SMART SELECT
TAGLINES
Technology Caring for
Chemical Savings
Geo (technologies)
LAUNCH
Audio Visual Presentation & Demo
agronomist case study or commentary
drone demonstration
presentation from the CEO (talking industry, innovation & csr)
Interaction with the device (UX)
3m product explainer video
visual evidence of our CSR commitment
Naked Farmer presentation
visual demonstration of the machine & nozzles switching
livestream of the demo
write the name of the product in dye on the paddock
video preview/teaser sent to attendees
attendees picked up from hotel to HQ
registration at HQ & going to farm at 12 on two buses
VR Experience on the night
curtain drop?/ walk out of a dark passage, fireworks
interactive part, survey to ask for feedback
leaving farm at 3pm
going back to hotel
demo projected on the big screen inside of a tent
guests arriving at 7pm to HQ
30min facility tour in groups
formal part starts at 7:30