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Fashion Markets - Coggle Diagram

- - - - Growth emerging markets
      - Fragile recovery in the USA
      - A sharp slowdown in West Europe
- - - - Its literally defined as "high sewing" or "fine sewing and is fashion as it`s highest level.
      - Like: Chanle, Dior, Gaultier, Versace, Valentino, Armani, Jean-Louis, etc.
    - - Middle Market
        
        Are designed and priced to cater for costumers wishing to purchase at level between luxury and mass market
        
        Some combat this by re-stanting their market level, claiming they offer affordable luxury or masstige or mass luxury rather than mid-market fashion
      - Mass Market
        
        High Street
        
        Due to the reasonable pricing of pieces available and the fact that the products are mass produced to enssure the cost of each individual item can be bought down as much as possible, this market level sits next to the bottom
        
        Fast Fashion
        
        Is a phenomenom in the industry where the process of production is expecdited in order to get new trends to the market as quickly and as cheaply as possible
      - High-end fashion or luxury fashion
        
        Are produced rather than hand-made, however they are not mass-produced, so they do still offer the desirability wich comes with having limited availability and finite accesibility
      - Value Fashion retailers
        
        Value retailing remains a high priority in the consumers shoping list increiasing sales for factory outlets, closeout stores, and off-price products. They provide quality goods at inexpensive prices; products that are neither seconds, nor rejected
      - Fashion products that is not custommade for an individual client is known as ready-to-wear or off-the-peg clotihng
  - - - The scope of the market varies from second-hand merchandise in a thrift or charity store to rare designer dresses
    - - Use of certified organic fibres such as cotton or linen, recycling fibres and garements, natural dyes or low-impact dyes, Ethical labour and ethical farming practices, etc