No Offence
Genre
hybrid genre: Social realism, dark humour,police procedural and crime
Steve Neale suggests that genre is instances of repetition and difference. They have a female boss which subverts the feature of a male lead detective
Representation
No Offence consists of dominant female characters; the boss Dinah and the innocent officer (Judith Butler)
Channel 4 remit: To champion unheard voices and to stand up to diversity across the UK
This links to down syndrome and women
The producers are trying to equalise people by generalising them in one way but the audience could decode it as inappropriate and possibly offensive
links to Van Zoonen and Bell Hooks theory
Industry
Public Service remit
No Offence can be studied in the context of Channel 4's commitment to be innovative and distinctive
No Offence is an AbbotVision production, an independent company founded by the writer Paul Abbot who also wrote Shameless
No Offence was a critical and commercial success in the UK, it was a also a ratings success in France where it was shown on the national broadcast channel, France2
Channel 4 uses series such as No Offence to add value to the channel through the availability of the 'box set' on All4.
Curran and Seaton Profit and Power
Audiences
The production, distribution and exhibition of No Offence shows how audiences can be reached, both on a national and global scale, through different media technologies and platforms, moving from the national to transnational through broadcast and digital technologies.
They use audience alignment as the camera follows Dinah's life throughout the episode. She is presented as morally ambiguous
Cultivation theory:In No Offence they use social realism and therefore it is quite realistic which could be relatable to real life. The audience may feel like the crime is more realistic than said which creates more awareness.
Hall: decoding and encoding
Context
The Manchester police force is used as a microcosm of society through which to examine changing gender roles, the focus of the case which features children and adults with Down's syndrome examines the position of people with disabilities in the wider society.
The economic context can be explored through patterns of ownership and production and how the product is marketed nationally and globally.
Darren Mclaren is a Detective Superintendent (the most senior) officer showcased in the episode black officers are underrepresented within the police force according to gov.uk police workforce report.
On disney plus (global conglomerate) to diversify from national audiences to more global.