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Social Identity Theory. - Coggle Diagram
Social Identity Theory.
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Tajfel and Turner
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Social categorization, Social identification and Social comparison.
We categorize people (Social categorization) to help us understand the social environment. We find out things about ourselves by knowing what categories we belong to. We define appropriate behavior by reference to the norms of groups we belong to, but you can only do this if you can tell who belongs to your group
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OBJECTIONS: Ethnocentrism- Only explains intergroup behavior in Western societies. Reductionist- Does not take into account the interaction of social grouping with situational and dispositional factors.
Personal identity is how someone sees themself, social identity is how society views them.
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DIFFERENT: Sheriff's Realistic Conflict Theory, compete for resources and status causes prejudice.