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Identification, Benjamin - Coggle Diagram
Identification
Identification Processes
Technology auditing
Identifying and evaluating the firm's technological resources and capabilities as well as assessing and ranking technologies
Technologies embodied in a product can be identified using mapping technique: product/technology matrix
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Forecasting technology, market and environment
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Introduction
Technology intelligence: is an activity that enables companies to identify the technological opportunities and threats that could affect the future growth and survival of their business.
Aims to capture and disseminate the technological information needed for strategic planning and decision making.
Goal
To sense/spot technologies and their applications that are importance to the business. (Opportunities or Threats)
Processes
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Forecasting technology, market and external environment
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Definition
Identification capability comprises forecasting, which aims to predict the future by conducting audits and collecting data internally and externally about technologies, capabilities and markets.
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