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RADIO SCRIPT CAMPAIGN - Coggle Diagram
RADIO SCRIPT CAMPAIGN
Script Writing
Emotional experience
Purpose
Instill Desire
Simple
Clear
Content for target audience
Empathy
Call-to-action (CTA)
Offering Values
30 to 35 Seconds
Use Humour
Testimonials
Advertising Appeal
Sound
Conversational
Easy-to-understand language
Consistent Message
Grab attention
Emotions
Compelling
Telling a story
Target audience
Reach larger audience
Relevant
Memorable
Distinct