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VISUAL DESIGN MODEL, Clark, R. C., & Lyons, C. (2011). Chapter 3: A…

- - - - Cellphone
      - Emails
      - Instructional Videos
    - - Wall Chart
      - Posters
- - - - Real-world or serious
      - Fun and lighthearted
    - - Are your visuals for a general audience? Or do they represent your company or brand?
      - Do your visuals exact, draw your eye to text or ideas and represent important facts?
- - - - Focused on a broad audience
      - Teaching employees, step by step
      - Classroom Setting
    - - Club/group social activities
        
        Arts/Crafts
        
        Painting Class
      - Hobbyist practicing skills
        
        Youtube, Skillshare, Independent teachers
        
        Someone Practicing Programming
        
        Someone Practicing Music
  - - - Presenting a problem with a provided solution
      - Selling Products
    - - Explaining the companies standing or situations
      - Motivating employees
- - - - Support Motivation
      - Minimize Cognitive Load
      - Activate or Build Prior Knowledge
      - Support Transfer of Learning
      - Support Attention
      - Build Mental Models
    - - Use audio cues
      - Memorable phrases
      - Repitition
    - - Minimize blank space
      - Make your presentation flow to each concept
      - Keep it simple when it needs to be