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Social Media Text Analytics - Coggle Diagram
Social Media Text Analytics
Social Media Text Examples
Posts
Blogs
Articles
Reviews
Testimonials
Announcements
Purpose
Quantify purchase intent
Finding the key issues and grievances
Measure share of voice
Understand sentiment and emotion
Classifying and categorizing the huge amount of data
The process of extracting relevant data from text sources is known as text analytics.
Steps in Social Media Text analytics
Text transformation
Text Mining
Text parsing and filtering
Identification and Searching
Types
Static Text
Word Documents
corporate reports
Blog Pages
emails
Wiki Content
news transcript
Dynamic Text
Facebook comments
product reviews
Tweets