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7 layers of Social Medial Analytics - Coggle Diagram
7 layers of Social Medial Analytics
1.Text
Extraction and analysis of
Blog Posts
Facebook Status Updates
Tweets
Comments
used to
identify influential nodes
Networks
Extraction and Analysis of
Friendship Network
Facebook
Twitter
used to
identify influential nodes
Actions
Extraction and analysis of people's actions
likes
dislikes
shares
mentions
used to
measure popularity, influence, and prediction in social media.
Hyperlinks
extraction and analysis of
social media hyper links
used to reveal
Internet traffic patterns and sources of incoming or
outgoing traffic to and from a source.
4.Mobiles
used for
measuring and optimizing user engagement with mobile
applications
6.Location
used for
mining and mapping the locations of social media users,
contents, and data.
Search Engines
analysis of
historical search data
used for
gaining valuable insights into a range of areas, including trend analysis, keyword monitoring, search result, advertisement history and advertisement spending statistics