coustomer journey map coffee shop 
awarness
purchase
consideration
retention
advocacy
product quality content
respond to clients
considering clients concerns
providing offers
even through some online services
giving more offers to daily customers
good maintanance
providing good service and trying to make them happy
trying to keep up the customer retention rate
making my customers to talk about my brand
grabbing the social attention making people to look over my shop
creating a feedback loop
make your hors known to customers
creating a awarness about the dialy intake of coffee
self promoting the shop. and making an attention over coffee lovers community