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Customer journey for buying a car IMG_20230103_212815, I am a new driver…
Customer journey for buying a car
Awareness
Evaluate
/ test
Research
Purchase
Service
Pay
I am a new driver and i want to buy a
Cheap, affordable and small car.
Looking at advertisement
marketing
place tv ad
Establish reputation
researching a desired car
Marketing
Review and design
Current company website
sales
making choice
marketing
sales
accounting
service department
test driving cats
seeking help
more kinds of services
Periodic follow up
strength then the
Existing service
Profolo
Introduce new service
accounting
Too much time on
Paper work
pre written forms
setting payment
Professional website
CUSTOMER JOURNEY MAP For BUYING A CAR
P. Sireesha
22102A041028
Cse _A13