45 Sustainable Business Model Patterns

II. Financing

VIII. Social Mission

I. Pricing & Revenue

VII. Access Provision

IX. Service & Performance

X. Cooperative

XI. Community

III. Ecodesign

VI.Giving

V.Supply Chain

IV. Closing-the-Loop

  1. Differential Pricing
  1. Social Freemium
  1. Customer Financing
  1. Crowdfunding
  1. Subscription
  1. Microfinance
  1. Profit Reinvestment
  1. Green Razor & Blade
  1. Resource Efficiency & Productivity
  1. Sustainable Product Design
  1. Renewable Resource and Natural Processes
  1. By-Product Synergy
  1. Industrial Symbiosis
  1. Online Waste Exchange Platform
  1. Product Recycling
  1. Remanufacturing
  1. Repairing
  1. Reusing
  1. Take-Back Management
  1. Upgrading
  1. Green Supply Chain Management
  1. Inclusive Sourcing
  1. Micro Distribution and Retail
  1. Virtual Sales and Distribution
  1. Produce on Demand
  1. Short Supply Chain
  1. Buy One, Give One
  1. Data for Social Good
  1. Market Maker
  1. e-Transaction Platform
  1. Experience-Based Customer Credit
  1. Last-Mile Grid Service
  1. Value for Money Education
  1. Value for Money Housing
  1. Expertise Broker
  1. Employing Minority Talent
  1. Soup Kitchen
  1. Socio-Economic Empowerment
  1. Two-Sided Social Business
  1. Pay for Success
  1. Product-Oriented Service
  1. Use-Oriented Service
  1. Result-Oriented Service
  1. Cooperative Ownership

Sharing

Modular pattern

Challenge: Lack of access of much-needed products/services

Solution: Higher prices for willingness and ability to pay, lower prices for people in-need.

Modular pattern

Solution: providing a basic service/product free of charge, while charging a fee for advanced features and functionality

Challenge: Prices too high

Modular pattern

Challenge: Prices too high

Solution: applying a financial life cycle perspective, progressive purchasing

Modular pattern

Solution: charge customers a recurring fee

Challenge: Discontinuous revenues

Modular pattern

Challenge: Mainstream investors are less likely to invest in sustainable businesses

Solution: mobilizing an online network to raise capital through relatively small contributors

Prototypical pattern

Modular pattern

Solution: providing small loans and other financial services such as savings accounts, insurance, money transfer

Challenge: Lack of access to financial services to low-income people

Challenge: lack of offerings, price barriers

Solution: investors are able to regain their initial investment, but do not receive any return on investment.

Protytypical pattern

Challenge: reducing material and energy consumption as well as waste generation, stop planned obsolescence

Solution: creating a modular offering that combines a durable product with short-lived consumables.

Overarching pattern

Challenge: preserving resources by reducing waste

Solution: unlocking the full potential of resources

Modular pattern

Challenge: energy inefficient and resource wasteful throughout their life circle

Solution: Discover how product design eases or frustrates maintenance and repair, upgrading, reuse, remanufacturing, and re- or upcycling, across its entire life cycle

Overarching pattern

Challenge: Almost all economic activity relies on finite natural resources

Solution: Substitute finite resources by renewable energies, going along with biomimicry, blue economy, etc.

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Overarching pattern

Challenge: Production processes often have a number of by-products, which are often seen as waste material

Solution: Taking the waste stream from one production process and turning it into resources that can be used as input in the same or other production processes

Overarching pattern

Solution: optimising material flows and reducing waste through collaboration with a close ecosystem

Challenge: leveraging wasted and underutilised resources

Prototypical pattern

Challenge: a lot of what one person calls 'waste' or 'residuals' is useful for someone else

Solution: Create an e-commerce marketplace to match supply and demand

Challenge: Much of the value still contained in a product's materials is lost after the use phase when products go into landfills or incinerators

Solution: processing discarded products for the purpose of extracting secondary raw materials

Modular pattern

Modular pattern

Challenge: fast-placed replacement of many valuable products

Solution: transforming used products to a 'like-new' state by restoring original product functionalities

Challenge: products are thrown away even if only their parts are damaged

Solution: prolonging the life of goods by fixing the parts that are damaged or worn out

Modular pattern

Modular pattern

Challenge: Products are become unwanted because they are obsolete or no longer fashionable

Solution: selling, giving to someone else, extending a single-use item to multiple-use, repurposing

Modular pattern

Solution: Implement channels that minimise the costs of collecting products or parts from customers, distributors, or other intermediaries

Challenge: users may not be willing to return used or no longer wanted products on a voluntary basis

Solution: anticipating the replacement of obsolete components with new technological innovations and aesthetic features.

Challenge: well-functioning products become obsolete and unattractive

Modular pattern

Challenge: Complex supply chains lead to a lack of transparency

Solution: reducing the complexity of supply chains (geographical distance & number of partners) and networks to improve their transparency and traçability

Overarching pattern

Challenge: Supply chains can have huge impacts, in some cases up to 90% of a company's total social and environmental impact.

Solution: green purchasing, green manufacturing at supplier sites, green transportation and distribution, as well as broader practices

Overarching pattern

Modular pattern

Challenge: Little local suppliers in poorer countries are often excluded from participation in the global economy

Solution: providing support to small-scale producers, or other disadvantaged groups by including them as employees, producers, and business owners at various points in the supply chain

Solution: designing and managing logistics for small and frequent deliveries, adapting products to the needs and financial means of cunsumers, and offering support

Challenge: People suffer from insufficient supplies of important goods

Modular pattern

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Challenge:

Challenge: price barriers

Challenge: classic brick and mortar stores are expensive

Solution: replacing it with digital platforms, digital stores, and other types of virtual customer relationships and channels

Modular pattern

Challenge: forecasting demand to produce before is difficult

Modular pattern

Solution: manufacturing products after customers have ordered them

Challenge: unwillingness or incapacity to pay for a product/service

Prototypical pattern

Solution: offering a product or a service for free, while at the same time allowing the company to accumulate, curate, and commercialise data generated by using the product or service

Modular pattern

Solution: donate goods or services in a fixed ratio to their regular sales

Solution: comprises a portfolio of initiatives going beyond offering a home for sale, from setting up partnerships with homebuilders and banks to offering 'soft' forms of support, such as process guidance

Challenge: Owning a home

Prototypical pattern

Modular pattern

Challenge: people living without access to education or basic infrastructure

Prototypical pattern

Solution: creating a new marketing system, such as using established and local retail networks, offering small amount of basic products, training, education, etc.

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Challenge: High transaction costs, logistical problems, and a lack of security hinder customers from making safe payments

Solution: allows financially excluded customers to manage their finances more flexibly and securely at low costs with a e-transaction platform

Prototypical pattern

Solution: offering credit to customers they know, based on trust

Challenge: lack access to financial services

Modular pattern

Solution: providing access to grid-based services also to low-income and remote households

Challenge: lack access to grid-based electricity and water services

Challenge: Higher education is often not available or affordable

Solution: making higher education accessible to all by improving affordability, offering flexibility, creating awareness, and sustaining involvment

Prototypical pattern

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