Please enable JavaScript.
Coggle requires JavaScript to display documents.
Strategic Management, GE142145 SEC 28
GROUP 3 - Coggle Diagram
Strategic Management
Components
-
3. Strategy Formulation
The development of a long-term plan based on opportunities and obstacles by using the competitive advantage of the organization as a strategy.
Level
Operational Strategy
Comprehensive ways to compete for those involved in various functional departments, focusing on the functional departments to develop strategies.
Corporate Strategy
Determine the direction in which the organization's competition will develop, how to operate and how resources will be allocated to each organizational unit.
Business Strategy
Sub-level aims to improve the competitive position of the organization with competitors and aims to improve the competitiveness of the products to a higher level.
Similar products may be grouped together. Strategic Business Unit Strategy - SBU aims to increase profits and expand growth, so it is called Competitive Strategy.
Big Data
Massive data in all forms. It can be internal and external information that comes from contact between organizations or from all channels of contact with customers.
-
-
-
-
-
Concepts
Assignment of tasks. Objectives and goals in the short term and long term will affect the long-term operations of the organization.
Meaning
Is generated management process conviction that If the strategy can be followed, it will lead to the success of the organization's goals. It is a systematic management that must It relies on the leadership's vision and step-by-step planning.
-
-