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Business Environment, Analysis of Business Environment, Political,…
Business Environment
Micro
Employees
Work culture
Rules-regulation
Suppliers
Timings
Pricing
Macro
S: Social
T : Technology
E:
E
P:
L
Analysis of Business Environment
SWOT Analysis
S: Strength
W: Weakness
O: Opportunity
T: Threat
Competitive Analysis
Political
Environment
Legal
Economy
External
Internal
Process of identifying competitors and their strategies