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Fulfin Strategy: Big Projects for 2023 - Coggle Diagram
Fulfin Strategy: Big Projects for 2023
Improved Loan Experience
(Data, Product & Risk)
Objective
Improve conversion for new loans
Increase number of applications / connected bank accounts etc.
significantly faster conversion of deals
Make fulfin demo-able
Increase number of loans (# and EUR) per client
Initiatives
New onboarding journey (Product)
Real-time offers for new customers (Data, Product & Risk)
Continuous limit for repeat customers (Data, Product & Risk)
Non-Financial Products
(Data, Product & Marketing)
Objective
More first-time customers
Launch in at least 1 other country
Initiatives
Cashfeed analytics (Product & Data)
Marketing analytics dashboard (Product & Data)
Instant health report (Product & Data)
Can we offer data-consulting as a service to attract some of the "big fish" eg. Snocks did a project with Y42
Fulfin Branding (Marketing & Product)
Objective
Initiatives
New visual identity & redesigned website
Improve Loan Management
(Product?)
Objective
Flexibility to loan setup
Operational scalability / remove dependency on single person
Initiatives
Improved pricing
Restructuring dashboard (via new LMS)
Weekly / daily / flexible repayments (via new LMS?)
Partnerships & Embedded Integrations
(Product, Marketing & Sales)
Objective
Initiatives
Loan API
hood.de
Partner / Referrer dashboard
Expanding into a new segment (all teams)
Initiatives
New International Market
SaaS companies
Objective
Investors
New Debt Facility / Loan Syndication
(Fredi?)
Objective
Initiatives
Smartlenders
Outfund
New Financial Products
(Product, Risk, ...?)
Objectives
Initiatives