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Cognitive Bias, Status Tracker, Validated Instruments for Adherence, BJ…

- - - - Is this what you were looking for
        
        Thumbs up
        
        Segment as an active user
        
        Push other needs/ lifestyle content that are required ahead of therapy start (content from patient advocacy groups)
        
        IBD Nutrition & diet (vegan, malnutrition care)
        
        Nutritional guidance
        
        1 more item...
        
        Meal package subscriptions/partner with blue apron etc.
        
        macro dietary support
        
        Logistical / Transportation
        
        Uber/Lyft pass available
        
        2 more items...
        
        Side effects
        
        Connect with nurse managers
        
        Mental health
        
        Connect with counsellors
        
        Worry aboutt passing the genes off to children
        
        Risk of developing DVT
        
        Risk of cancer
        
        Other treatment options-Surgery?
        
        I am worried about erythema nodosum
        
        Thumbs down
        
        No action
        
        Segment as a non-active user
      - Duration of engagement (did they watch the whole thing? did they take the time we estimated to read the content)
  - - - Menu (SMS options and weblink)
        
        Financial
        
        Logistical
        
        Therapy spcific
        
        Mental health