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[TERM PROJECT PLAN] UBER EATS IN TAIWAN, BUSINESS MODEL CANVAS, OIP (4),…

- - - - UBERFRESH
        
        to
        
        UBER EATS
- - - - negative outcomes
        
        lower margins for participating restaurant
        
        competitor increasing
        
        health of the consumers
        
        provide more choice
        
        easier access to fast food
      - attract restaurant to used uber eats as their delivering platform
        
        adjustment of "new normal"
        
        contactless delivery
        
        online payment
        
        leave food at the door
        
        vacinated drivers
  - - - longer term
        
        expand delivery beyond food segment
        
        UBER DIRECT
        
        deliver and ship whatever object costumer want
- - - - Starting February 1, 2021 Uber Eats announced that it is taking a further step to better serve consumers and partners by establishing a local business entity.
        
        start to cooperate with some major local markets in Taipei, Hsinchu, and Kaohsiung in the first stage
        
        Upgrade paying system by Visa, MasterCard or JCB will not be subject to overseas credit card handling fees
        
        Ingrained in the local landscape more deeply with more than 43,000 merchant partners
    - - Entry Time
        
        Scope of Services
        
        In addition to Kinmen and Matsu, there are 20 counties and cities in Taiwan, including Penghu
        
        Delivery Business
        
        Gourmet food, fresh groceries across general restaurants
        
        Number of Cooperative Stores
        
        The total number of cooperative stores is more than 60,000+, and the number is still increasing
        
        2016
      - Competitor Analysis
        
        Uber Eats
        
        UberEats launched UberPass which allows users to pay for a monthly fee to cover all delivery fees across the month.
        
        USD 13 on each order
        
        33,2% of users
        
        FoodPanda
        
        Foodpanda also introduced a similar service in other regions; however, its Panda Pro service is not available in Taiwan yet.
        
        USD 9,5 on each order
        
        37,8% of users
        
        How Uber eats advanced and control its revenue?
        
        Continues to expand its business ecosystem
        
        launched “Uber one”, which hopes to attract more customers to purchase the service of both uber and uber eats by offering extra discounts
- - - - how often to use the app?
      - how efficient the app is?
      - which one more better "Uber Eats or FoodPanda" and why?