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Sociocultural - Coggle Diagram
Sociocultural
Traditions of Wine
European culture
Not over indulged in
Luxury item
China
Professional culture
Status
Drinking age - LAWS
Legalized
Religion
Muslim (Haram/not allowed)
Generational changes
Lifestyle
Binge drinking
Disposable income
No kids = more money drinks
MIDDLE CLASS GROWTH
China
Russia
Westernisation of other countries
Tastes and priorities
Health awareness
Taste preferences
DECREASE IN CONSUMPTION
More spirits, mixed drinks ect - less wine
Laws and rules
HEALTH
COVID-19
Increase of wine consumption
Future progression
Labor participation
Australian efforts
Awards and scholarships to encourage women in Viticulture
Women Viticulturalists
MALE DOMINATED INDUSTRY
Tech