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ONLY THREE THINGS - Coggle Diagram
ONLY THREE THINGS
1 ) New Logos
Accountable: MDs
Referrals
Marketing Generated Demand
Sales Process
Promises
2) Promise Keeping
Accountable: MD, Client Services, Creative. Media
Promise Making
New Logo: MD
Existing: Client Services
Strategy
Success
Failed
TEG Failure
Client Obstacle's
KPIs
Met
Not Met
3) Account Development
Accountable: Client Services
Client Services
Creative
Media
MDs