Please enable JavaScript.

Coggle requires JavaScript to display documents.

(Floating Topic MARKETING) - Coggle Diagram

- - - - (MEANING)market is derived from LATIN word "MARCATUS" means merchandise,ware,trade or place where business is conducted
        
        CLASSIFICATIONS
        
        GEOGRAPHIC
        
        LOCAL
        
        NATIONAL
        
        INTERNATIONAL
        
        ECONOMIC
        
        PERFECT MARKET
        
        MONOPOLY
        
        MONOPOLISTIC
        
        OLIGOPOLY
        
        VOLUME OF BUSINESS
        
        WHOLESALE
        
        RETAIL
        
        IMPORTANCE
        
        PRIMARY
        
        SECONDARY
        
        TERMINAL
        
        TIME
        
        VERY SHORT
        
        SHORT
        
        LONG
        
        REGULATIONS
        
        REGULATOR
        
        UN-REGULATOR
        
        NATURE
        
        CAPITAL
        
        STOCK(SECURITIES)
        
        MONEY
        
        FOREIGN EXCHANGE
        
        COMMODITY
        
        AGRICULTURAL GOODS
        
        INDUSTRIAL GOODS
        
        CONSUMER GOODS
        
        BULLION
        
        TRANSACTION
        
        FORWARD MARKET
        
        SPOT MARKET
  - - - BUYING
        
        The Buying in marketing relates to the consumers of a product. In the buying , the consumers realisesthe need for a product, Seek information on that product. Then they come up with a number of alternative product. Then based on their uses and benefits they purchase the one that they think is the best. This simple process is called Buying. Buying can either be for industrial purpose or for domestic purpose.
        
        FACTORS TO BE CONSIDERED BEFORE TAKING A BUYING
        
        Estimating the demand
        
        sources of supply
        
        market news
        
        seasonal variation in demand
        
        TYPES
        
        Hand to mouth buying
        
        Speculative buying
        
        Buying by inspection
        
        Buying by sample
        
        Buying by description
        
        Contract buying
        
        Scheduled buying
        
        Period buying
        
        Buying by requirement or need
        
        Open market buying
        
        Reciprocal buying
        
        Concentrared buying
        
        Scattered buying
      - ASSEMBLING
        
        Assembling means buying necessary component parts and to fit them together to make a product.
      - SELLING
    - - TRANSPORTATION
      - STORAGE AND WARE HOUSING
    - - FINANCING
      - RISK TAKING
      - STANDARDISATION AND GRADING