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5 (6factors, questionnaire, adapt to, audience centeredness, egocentrism) …
5
6factors
size
physical setting
demographic traits--cutral backgrounds
disposition toward the topic
interest
knowledge
attitude--most important
disposition toward the speaker
disposition toward the occasion
questionnaire
fixed-alternative questions
scale questions
open-ended questions
adapt to
after the speech
before the speech
adjust what you say to make it clear……
access how they response
during the speech
audience centeredness
egocentrism