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Tourism demand and supply - Coggle Diagram
Tourism demand and supply
Demand
Resistance
Cost of service
More expensive services -> Less people travel
Economic distance
People tend to travel from developed countries to developing countries
Increase in income -> People will travel more
Economic crisis -> Less people travel
Cultural distance
Big differences in culture -> Less people travel
Quality of service
Seasonality
High seasons -> More people travelling
Low seasons -> Less people travelling
Propensity
Psychographic profiles
Psychocentric
Midcentric
Allocentric
Demographics (socioeconomic status)
Related to social factors
Marketing effectiveness
Types of destinations
The willingness to travel
Types of travel experience
Definition
A schedule of the amount of any product or service that people are able and willing to buy at each specific price set
Relationship between market price and quantity demanded
Vital demand data
Means of transportation used by visitors to arrive at destinations
Length of stay and type of accommodation usded
Number of visitors
Amount of money spent by visiors
Supply
Built environment
Operating sectors
Natural resources
Spirit of hospitality and cultural resources
Calculate the number of hotel rooms required
R = (T x P x L)/S x N)
L = average length of stay
S = number of days per year in business
P = percentage staying in hotels
N = total number of guest nights/number of guests
T = number of tourists
O = hotel occupancy used for estimating; divide number of rooms needed at 100% occupancy by estimated occupancy
R = room demanded per nighs/number at 100% occupanchy