Magazine_cover_2

audience

mostly targeted towards female readers

cover image

non-binary celebrity makes the magazine seem more inclusive

colour

dress is in orange, red and pink - energetic

contrast between structured sneakers and the flowing, poufy dress - combination of feminine and masculine traits

long hair + beard gives the same impression

use of both stereotypically masculine and feminine show combination of traits for both genders, inclusivity

dress dominates the page

attracting the readers

language

informal, chatty eg "no, you're hungover"

direct address, makes it seem 'trustworthy'

small font of "(even from your boss)'

jokey

pose is at ease, smiling

warm tones

putting readers at ease

questioning gender standards of beauty

body hair + typically feminine dress

lack of uniformity in fonts and placement adds to the informal tone of the cover