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Operations Strategy - Coggle Diagram

- - - - Delivery
      - Flexibility
      - Quality
      - Innovation
      - Low cost
  - - - choose & implement
        
        assets & processes that can deliver capabilities
        
        to deliver
        
        enhance
        
        and protect
        
        company's profitable position
      - in coordination with company's
        
        competitive strategy
        
        establish a profitable & sustainable position
        
        against the forces that determine industry competition
        
        how?
        
        choose which industries/markets to compete in
        
        choose a profitable position
        
        attractive to customers
        
        different from competitors
        
        the search for favourable competitive position in the industry
        
        Examples
        
        Cost leadership
        
        Differentiation
        
        and functional strategies
        
        Functions e.g., marketing - segmentation, 4Ps
  - - - Processes
        
        use assets to transform purchased inputs into outputs
        
        sold to customers with a network of activities with specific precedence relationships
      - Examples
        
        Capacity
        
        Facility
        
        Vertical integration
        
        Product/ Process technology
      - Assets
        
        with exclusive rights
        
        takes time to acquire
        
        and make operational, partially irreversible investments
        
        significant in size
        
        provide options to create value
- - - - between needed capabilities & capabilities
    - - between needed A&Ps and A&Ps
    - - between value proposition & deliverable value proposition
- - - - and given set of resources & products
- - - - Qualitative frameworks
        
        help identify promising options
        
        in a highly complex world
        
        for very wide solution space
        
        interactions not known in detail
      - Quantitative NPV analysis
        
        can find highest value
        
        among specific, well-defined options
        
        for narrower solution space
    - - NPV is discounted cash flows
  - - - pricing power
        
        (Value capture)
    - - attractive position
        
        (Value creation)
- - - - with the competitive position that a firm seeks over time
  - - - Product Concept on x-axis
        
        e.g., Variety/fit
      - Process Technology on y-axis
        
        e.g., Flexibility