Issue Tree of
5Cs framework for
e-commerce startup in Hyderabad

Customers

Users of Four Cities

Hyderabad

Bangalore

Ahmedabad

Zone-1 to Zone-10

Zone-1 to Zone-10

Zone-1 to Zone-10

Company-E Commerce

Avg. delivery time shown

Avg. delivery charge shown

Catalog to cart %

Cart to order %

Order through rate %

%age COD orders

Demand

Collaborators

Competitors

Amazon

Flipkart

Other E-Commerce start up's

Context

State government regulations

The supply chain and delivery system

Legal bounds due to lockdown restrictions due to covid

Poor pricing mechanism

No AMC options

High Demand

Low Demand

Zone-6

Zone-4

Zone-3

Zone-1

Item Category

Mumbai

Zone-1 to Zone-10

High Demand

Low Demand

Average Demand

Books

Sports & Outdoor

Fashion

Home & Kitchen

Electronics

Personal Care

High Discount

Less Discount