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External - Coggle Diagram
External
Website
Audit
site map (user exp) eg: (careers)
asses pages
content development
case studies
business applications
Analytics of the website
LinkedIn
content (plan)
ocassional
reposting content
business applications
service provided
goal (decent presence)
Increase Awareness
printable media
brochure
gadgets
SM (insta+fb)
Content Plan
what to be shared (funny content, occasional)
frequency
Events
exhibitions
conferences
attending or presenting
prepare social posts
Action taken there
giveaways
goal: 1 MQL by the end of 2023