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SWOT of Gucci - Coggle Diagram
SWOT of Gucci
Strengths
brand equity
strong brand image
pressence in international market
500 stores worldwide
big social media pressence
always in trend
Weaknesses
products produced in mass
due to high price ranges hard to stay in medium salary class market
more expensive to maintain brand image
cannot ensure good profit due to changes in style
Opportunities
sustainable fashion
wearable technology
new market opportunities
india
mexico
brazil
Threats
global crisis
economy shifting
growing competition