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New intiatives 2023 - Coggle Diagram
New intiatives 2023
MILK CATEGORY
Milk unification Kathimerina & TTM
Retailer's presentation - week 8.02
ABL --> H2 of April
1st day of sale -- > end of March
Mmmilk Goat 1lt 1 sku
Above......
Below.....
Fresh milk Elopack 2 skus (ff & lf)
1st day of sale -- > 15 - 20.03
2 skus Ff & Lf
Channel
Super Market - pilot Anedik
Ttm national sticker
YOGURT
Complet 500gr 2 skus (ff & lf)
Launch 06.03
Channels
Super Market
Traditional trade
Strained yog
Straggato 1sku
Launch wip
Channel
Super Market - pl fighter
Traditional trade