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Socials Planning - Coggle Diagram
Socials Planning
Content
Captions/copy
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Capturing our voice (thru emojis, copy, and content buckets) #
Defining different messages/content to cater to our different audiences #
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Ad campaigns
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Facebook (is apparently an ad heavy platform, smth to look into... Facebook Social Good)
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Audience
Demographics
Looking into who our actual audience base is (mostly speakers or mostly educators or an equal mix?) and creating directed content
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Relevance
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Staying up to date w/trending content in the edtech space #
Goal setting (monthly, quarterly, etc.)
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Competitors
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Other nonprofits
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Thirst Project, def one to look into bc they also use canva for all of their graphics
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