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Awareness - Coggle Diagram
Awareness
Advertising
Facebook
Bookbub
Amazon
Google?
Competitions?
New Channels
Goodreads (existing but under used
Instagram
Check value vis a vis other authors
Youtube
We have videos, but don't promote
Should I do videos of me (YUK!)
Existing channels
Facebook
Existing followers already aware
How to get them to promote?
How to engage via other FB pages
Inluencers
FB Groups
FB Awareness campaign through advertising?
Use social proof
Twitter
Engage with other writers
Engage with bloggers and influencers
Use popular hashtags
Where to send people when interested?
Website
Need to consider social proof on opening screen
Needs content that draws them in (they are coming because they're interested in books!
Bloggers and press