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Asch (1956) - Coggle Diagram
Asch (1956)
AO3
Conformity was particularly strong in 1950s America
Perrin and Spencer (1980)
Redid Asch's study in the UK and found 1 person conformed out of 396 trials
Youths on probation as ppts and probation officers as confederates and had similar conformity rates to the original study
Bond (2005)
Limited range of majority sizes
Mori and Arai (2010)
Ppts wore glasses with polarising filters
3/4 wore identical filters so 1 saw the stimuli differently
Results of female participants closely matched Asch's findings
Smith et al. (2006)
Conformity rate higher in collectivist cultures
Markus and Kitayama (1991)
Conformity is views more favourably in collectivist cultures - 'social glue'
Procedure
123 American male student volunteers
Told it was a study of visual perception
Ppts grouped with 7-9 confederates
Tasked in saying which line was the same as the stimulus
18 trials. 12 where the pseudo-ppts gave identical wrong answers
Findings
1/4 didn't conform
Critical trials average conformity rate = 33%
1/20 conformed on all
1/2 conformed on six or more
Majority of ppts were complying
Control Group
Control group of 36 ppts tested on 20 trials individually
Made mistakes 1% of the time