Please enable JavaScript.
Coggle requires JavaScript to display documents.
GROWTH AND EVOLUTION - Coggle Diagram
GROWTH AND EVOLUTION
Economies of scale
Spread risk
Promotion costs
Logistcs Costs
Cheaper capital
Buy in Bulk
Efficient production
Total C = Fixed C + Variable C
Average C = Total C/ Quantity P.
Internal growth
Recruiting more sellers
Developing better production
Investing in more advesrtising
Cutting prices
External growth
Strategic alliances
Franchising
Join ventures
Mergers and acquisitions
Globalization
Greater brand awareness
Skills transfer
Increased competitio
Closer collaboration
Multinational companies
Operate, own and control resources outside their country
Help to receive foreign direct investment
Factories in more than one country