Please enable JavaScript.
Coggle requires JavaScript to display documents.
Building an Advertising Campaign - Coggle Diagram
Building an Advertising Campaign
Client's Overall Budget
Prioritize Campaign Topics
Allot Budget Based on...
Priority
Targeting
Competitors'
Run Period
Creative Assets
Client Goals
Campaign Goals
Campaign Objectives
Advertisements
Ad Copy
Headlines
Descriptions
Primary Message
CTA Used
Tracking
Final Landing Page
UTM Tracking Links
Account Tracking
Targeting
Interest
Similar Interest Groups
Research Audiences in Analytics
Interest Groups
Similar Audiences
Retargeting
Pixel Retargeting
Customer Data Retargeting
Social Media Retargeting
Lookalike