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15 How to cope with middle age - Coggle Diagram
15 How to cope with middle age
The signs of the onset of Google's midlife crisis
business
growth constrains in its near-monopolies of search and online-advertising tools
difficulties in unearthing other gold mines
have to invade the turf occupied by other big tech rivals
changing culture
its freewheeling ethos are unable to work at a large scale of employees.
more squabbles breaking out
ever-more-entwined relationship with government
possible antitrust suit from America's Justice Department
scrutiny from the government
Google's maturity
monopolistic business
online advertising
search engine
extensive business
AI
quantum computing
self-driving car
accusation made by the Congress
loss of creativity and agility
How should Google respond to this crisis
:red_cross: management
GE's failure -- disguise weakness in its industrial units by leaning on its financial arm
:red_cross: downsizing
would please investors
increase competition in internet advertising as well as unlocking value
precedent failures of AT&T and IBM
downsizing hollows out innovation
it is no longer a startup whatever
:check: trust the geeks / learn from its elders
learn from Microsoft and Apple
Microsoft has reinvented itself as a provider of cloud-based software tools and services
Apple has developed smartphones
rediscover their core purpose and apply it in a new way
slim down, decide what matters and follow the dream