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Digital Marketing Work Flow - Coggle Diagram
Digital Marketing Work Flow
Marketing
Campaign Planning
Audience personas
Age/gender/area/status/interest
Decide upcoming week campaigns
1- awareness
brand/product awareness
2- consideration
3- Conversion
contests/reward
discounts/offers
Step 1 research
Design
3 designs for each Tagline
Copy
Taglines/captions/descriptions/
goals/objectives for each campaign
Costing and budgeting
cost, delivery, profit margin, marketing threshold
Ad testing to find best combination
optimization of best performing ads
Sales
CSR (Each Channel)
FB messages
Customer calling
orders consolidation
After sale support
communicate with delivery company
Inventory
delivery