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QUALITATIVE RESEARCH - Coggle Diagram
QUALITATIVE RESEARCH
FOCUS
Exploring ideas and formulating ideas and hypothesis
DATA PRESENTATIONS
Through words
Summarizing, analysing and interpreting data
DEFINITION
Research based on non-numerical data
QUESTION TYPES
Open ended question
TOOLS
Tape recordings
Video
Discussion
Case study
SAMPLE SIZE
Small size
STRATEGY USED
Inductive strategy
APPROACHES
Action research
Historical research methods
Ethnography
Grounded theory