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Value Creation, START HERE, :arrow_down:, :arrow_left:, :arrow_up:, :arrow…
Value Creation
Forms of
Value Creation
and examples
Product
Apple laptop
Service
Therapy/Doctor
Shared Resource
Gym
Subscription
Netflix
Resale
Farmer-to-grocery
shop-to-customer
Lease
Housing
Audience Aggregation
Ad supported website
Loan
Bajaj Finserv
Option
Movie Tickets
Insurance
Health insurance
Capital
Infosys
Shares
Agency
Book
Publisher
Market Evaluation
Factors
Urgency
Market Size
Pricing Potential
Cost of Customer
Acquisition
Cost of
Value Delivery
Uniqueness
of Offer
Speed to Market
Up-front Investment
Up-sell Potential
Evergreen Potential
Economic Values
Efficacy
Speed
Reliability
Ease of Use
Flexibility
Status
Appeal
Emotion
Cost
Iteration Cycle to
improve product/process
Watch
Ideate
Guess
Which
Act
Measure
Hassle Premium
too much time
too much effort
distraction
confusion
expensive
specialized skills
Maslow Hierarchy
(value creation by
order of human needs)
Physiology
(survival)
Safety
Belongingness
Esteem
Self Actualization
Feedback
Prototype
Relative Importance
Testing
Shadow Testing
Minimum Viable Offer
Field Testing
Target
Demographics
Large Population
Strong Finance
Social Signals in
value creation
Become a Customer
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