Market

Market location

Market size

Market growth

Market share

Local business

Operate in local markets

laundries, florist shops, hairdressers and bycycle. repair shops

Regional businesses

Cover a wider area

Larger geographical area

Expand

Total levels of sales of all producers within a market

Can be measured

Volume of sales(units sold)

Value of goods sold(revenue)

The percentage change in the total size of a market over a period of time

The percentage of sales in the total market sold by one business

Market% of a business=

firm sales in a period of time/ total market sales in a period of time