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Netflix brief ideas - Coggle Diagram
Netflix brief ideas
Will
- Correlate the demographic of the film and playlists on spotify and advertise the film within those specific playlists
- Make the audio ads the beginning of a song from them then lead to a “like what you hear?” kinda thing
- advertise on similar genre playlists to film (comedy, eurovision, etc)
- advertise between music tv shows (talent shows for example)
- Create a FireSaga Artist page
Katie
- other social medias competitions (eg, use a hashtag to do with the movie) could get a three month free?
- Tailor the ads to the genre/mood of music the individual is listening to. (ads that do not annoy/irritate, if people are in certain moods)
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Rohan
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We can talk about making a creative thumbnail so that it engages the audience on the type of colourful movie it is.
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Jodie
Visual banners with links to the movie website
Spotify artist page specifically linked to the movie, on it’s about page a link should be placed there to direct users to the movies website.