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5 Ways - Coggle Diagram
5 Ways
INCREASE CONVERSIONS
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Reviews - increase and display (FB, Google and 3rd party trust site?)
Efficient check out process
- Avoid complex clicks and unnecessary steps
- Don't push to register
- Compelling checkout page (display payment methods, security icons, image and message from uni contact)
Student testimonials - video or photo, name, nationality, uni, quote
Emotive trip page / website
- big, beautiful images
Uni affiliations (logo, staff photo, name & job title, testimonial)
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INCREASE LEADS
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More contacts to promote trip
(uni departments, societies,
language schools)
Promo packs to share with contacts (banner & video ads for FB, Insta, Twitter, monitors, uni brochures, etc, flyers)
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INCREASE AVERAGE SPEND
Sell DBAT merch (t-shirts, hoodies, badges)
Sell extras (HP tour, pub crawl, ghost tour, etc)