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business plan - Coggle Diagram
business plan
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Market Analysis
An account of the market that might include details of the size, the compeition, the target customer, market trends and future developments.
Production Plan
This section will tell readers how the product/serice will be produced. It will include any patents held, the premises and equipment needed, details of suppliers and how quality will be maintained.
Marketing Plan
This is often an acccount of the marketing mix the business will use. This will tell interested people where the product/service will be positioned in the market.
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Product or Service
A detailed outline of what will be sold and what market it will be placed in. The focus should be on how the product/service meets a market need and how this is different from any competition.
Financial Plan
The key part of the section will be a monthly cash flow forecast for one-two years, suing ifnroamtion drawn from all the other areas of the plan. There will also be a profit and loss forecast.
Organizational Plan
This section deals with the people in the business. It might include names, abilities and experience. It will show how people will be organized and managed and include training arrangements.