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EVENT PLANNING - Coggle Diagram
EVENT PLANNING
SWOT ANALYSIS
Brainstorming Session
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Budget forecasting
Examples: Fundrising, charity, car wash activity & committee contribution
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Identifying the scope, target audience and etc.
Place, price, promotion & product.
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OBJECTIVES, ENVIRONMENTAL SEARCH & INFORMATION GATHERING
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Environmental search is needed to pull in information about factors that relate to the event and will help it go well.
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FINANCIAL PLANNING
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Price should be determined by what it will cost to put on your event and not by other similar event.
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MARKETING PLANNING
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Marketing Activities
Internal marketing (people involved in prepared event and in respect of those people whom the event would be for)
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Do research (who is our market, what will they pay, their interest)
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GETTING IT TOGETHER
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A short wash up session should take place for feedback on the event to write up accounts, complete the records, make any notes of importance to the planning future event.