AUSTRALIAN MICRO MOBILITY MICRO ENVIRONMENT

INDUSTRY COMPETITORS

Channels

DEMAND

MARKET (CUSTOMER SEGMENT)

SUPPLY

CATEGORIES

Lime

Razor

Bird

Suppliers

Manufacturers

Wholesalers

Retailers

Ninebot

Power-PED

Harvey Norman

Big W

Amazon

Electric Scooters

Segways

Electric skateboards

E Bikes

E-unicyles

Xiaomi

Segway-ninebot

Inokim

Innovation

Personal use

eco-friendly people

milenials

workers

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Recreational

Adventerous

Thrill seekers

Youth

Income

Average/high income earners

Walking Impairments

Elderly

Handicapped

Injured

Tourists

Seeking Inderpendance

Adventurous

Renting Services

Government policies

Distributors

Push system