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小米 (1.背景信息, Porter's model, Occam's Razaor, Conclusion) - Coggle…
小米
1.背景信息
management structure
flat organization structure
partner-leader-employee
MIUI 小米自建andriod-based system
current performance 2020Q1 销量全世界top 4
Porter's model
the intensity of rivalry
no differentiation
demand难以增长
Bargaining Power
Targeted consumers-low
students;white-collar; low
供应端-high
hardware
CPU too single;
自主芯片 澎湃S1
Screen 单一
Threat
operation system: android ios MIUI; 进入时市场under-developed
The threat of entry-low
low profit margin 3%--必须吸引更多顾客
oligoply
the threat of substitues-high
newly developed production
how to deal with it
研发费用 7.5billion 3.6%
invest more in research to develop new technologies
Occam's Razaor
Make the complicated things simple.
小米早期
A no KPI strategy at early time; encourage employees to focus on customers.
Flat management
core founder
departmetn leader
employee
Advantange
employeee can exert their potential to the maximum
2019年左右引进KPI assessment
specialist manager director; vice president
Conclusion
Xiaomi is nor innovating enough
The market is saturated
The source of supply is relatively single