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CHAPTER 6: MARKETING FOR DIGITAL WORKER - Coggle Diagram
CHAPTER 6:
MARKETING FOR DIGITAL WORKER
How to build and Online Presence
Online resume - Portfolio
Contact information
Location
Education
Certification
Skill
Experience
Profile picture
Lighting
Position
Clothes
Photo Quality
Things to avoid
Portfolio Management
Highlight your specialty
Provide examples of your work.
Contact information is highly visible.
Include your personality.
5.Put your best photo
About page or bio
Relevant skilss and education
A strong call to action (CTA)
Testimonial
Provide context
Visually appealing site
Use the right platform
A professional domain name
Outside opinions
Regular updates
Develop a LinkedIn Profile
Client Generation Tactics for LinkedIn
Make sure is completely filled out and up-to-date
Be in the right group
Review who's visiting your profile
Update the status
Connect with people
Marketing through social media
Complete your social profiles
Include links to your work samples
Use LinkedIn to your work samples
Add social links to your email signatures
Be engaging