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Characterising questions - Coggle Diagram

- - - - Primary sector
      - Type
        
        B2B
        
        B2C
        
        B2G
      - Size
        
        Micro company <10 employees
        
        Small company 10-49 employees
        
        Medium company 50-250 employees
        
        Large company >250 employees
      - Ownership structure
        
        Private shareholder company
        
        Private Owned/Family business
        
        Investment capital
        
        Foundation-owned
        
        CHECK!
      - PERSON
        
        Level
        
        CEO/owner
        
        VP
        
        Director
        
        Manager
        
        Specialist
        
        Other
        
        Function
        
        HR
        
        Manufacturing
        
        Marketing
        
        Procurement
        
        Product design
        
        Quality management
        
        Regluatory affairs
        
        Research & Development
        
        Sales
        
        Strategic planning
        
        Supply chain and logistics
        
        Sustainability
        
        Other
        
        Expertise areas
        
        Maintenance and after sales
        
        Sustainability
        
        Market intelligence and business development
        
        Sales and marketing
        
        Product and service innovation
        
        Reverse logistics and waste management
        
        SCM and operations
        
        Change management
        
        Compliance, standardisation and lobbying
      - Market type
        
        High-end
        
        Popular market
        
        Bottom ot the pyramid
      - Geographical scope
        
        National
        
        Multinational
      - Company headquarters
    - - Knowledge areas
        
        Social sciences
        
        Technical sciences
        
        Business management
        
        Biological sciences
        
        Other
      - Type
        
        Public
        
        Private
      - PERSON
        
        Level
        
        Bachelor student
        
        Master student
        
        PhD student
        
        Postdoc
        
        Assistant Professor
        
        Associate professor
        
        Full professor
        
        Expertise areas
        
        Compliance, standardisation and lobbying
        
        SCM and operations
        
        Product and service innovation
        
        Market intelligence and business development
        
        Maintenance and after sales
        
        Sustainability
        
        Reverse logistics and waste management
        
        Change management
    - - Sub-set of questions?
    - - THANK YOU!