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Marketing, Youtube - Coggle Diagram
Marketing
Print Media Marketing
Magazines, newspapers
Banners and other outdoor advertisements
Makes people want to know more about the product
Consumers will put online research into it
Seen by a lot of people
Online Marketing
Easy to do
Doesn't require a lot of money
Social Media
Online banner advertisement
Very large audience
Word of mouth
Telling friends and family
Consumers trust recommendations
Effective
Maintain positive image about company
Green Marketing
Environmentally friendly
Marketing products that are sustainable
Relevant to my lamp
Becoming more popular as more people are aware
The marketing needs to be environmentally friendly as well
Buzz Marketing
Focuses on maximising word of mouth
Viral videos
Gathers attention
Creates excitement and hype
Niche Marketing
Focuses on a specific group of people
Smaller target audience
Much less competition
Youtube