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STRATEGIC MANAGEMENT - Coggle Diagram
STRATEGIC MANAGEMENT
The strategic management process is a six-step process, which are cited below.
Step 1: Identify the organization's current mission, objectives and strategies
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Concept
It is defined as art and as science that formulates, implements and evaluates multifunctional decisions that enable an organization to achieve its goals, focuses on integrating the administration, marketing, finances of computerized information attitudes to achieve success in the organization
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Types of Strategies
CORPORATE STRATEGIES
It is the one that specifies which businesses the company enters or in which you want to enter and that is what is intended with such businesses.
Business Unit Strategy refers to the administration of the interests and operations of a line particular business.
Functional-level strategy create a framework for managers in charge of each role (e.g. marketing or production), why they implement the business unit and company strategies.
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Culture and Strategy
When an organization's culture (collective personality)
is consistent with your strategy, it's much easier to implement the strategy.
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